Isolana Launch: Welcome To The Italian Club

This week, we toasted to the launch of our limited edition collection, Isolana, as we hosted an Italian-inspired experience at Eataly London, sharing the essence of la Dolce Vita with our Club L community. Held as an exclusive celebration in an intimate yet elegant setting, we brought together a group of our cherished Club L girls for an afternoon of pasta, spritz sipping and craftsmanship.

Set in the heart of London, our community arrived each dressed in their favourite piece from the collection. The space came to life with the warmth and spirit we had all imagined for Isolana – a love letter to the dreamlike haze of an Italian summer dressing. Think blooming botanicals, sweeping silhouettes, and a colour palette drawn straight from the Riviera. Designed entirely in-house, every piece showcases our most elevated craftsmanship to date, boasting contemporary silhouettes and premium fabrications, both inspired by the coastal beauty of Italy and the rich charm of the Mediterranean – effortless, elevated and designed to be remembered.

For the event itself, we partnered with the wonderful Eataly London, who curated our private Italian-inspired masterclass to celebrate the artistry in both food and fashion. Our community stepped into a world of pasta-making, Prosecco, and memorable moments. This masterclass was an ode to the meticulous detailing and intention that were woven into every garment of Isolana, and we hope our girls took this creativity away with them.

Throughout the afternoon, our community not only uncovered the story behind Isolana but also got to connect with Club L. Meaningful moments of friendship and joy were caught on camera, from both sides of the curtain, reminding us why community will always remain central to everything we do. Moments like this are more than just celebrations, they’re a way for us to build a forever something with the girls who inspire and support us daily.

From hands-on experiences to shared stories over tagliatelle, the afternoon was a great reminder of the beauty in coming together, and as we continue to grow as a brand, these treasured moments of connection and creativity will always be at the heart of what we do, with our community by our side. A huge thank you to Eataly London for helping us bring to life the vision of Isolana. We left feeling warm and full – in every sense of the word.