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A New Adventure: Introducing The Hamptons

Shot against the serene backdrop of La Cantine Beach in Dubai, our latest Resort campaign envisions the essence of refined ease, where sunrise-to-sunset glamour is simply second nature. Meet The Hamptons – a premium collection designed for the girls who dress with intention, confidence, and an undeniable thread of old-money elegance.

CATCH A VIBE

Inspired by leisurely mornings spent soaking up sun-rays on a tiled terrace, afternoons spent watching tennis at the court-side, and golden hours filled with the fragrance of citrus and sea breeze, The Hamptons invites you to a world of relaxed luxury. Dive into an aesthetic of timeless style and modern polish, whilst paying homage to classic vintage silhouettes that have been reimagined for today’s wardrobe. The palette and tone speak softly but carry a hefty style weight, including ivory, powder blue, and tennis ball yellow.

 

SIGNATURE SILHOUETTES

At the very soul of the collection lies a devotion to detail. Sleek stripes bring to life the crispness of country club couture, while pretty polka dots encourage a playful contrast against tailored cuts. You can expect to find breathable yet premium scuba in sculpted forms and collared midis that are designed to move with you, whether you’re sipping on freshly squeezed orange at brunch or commanding attention at dinner time affairs.

 

THE NEW ATTITUDE

This is more than just a seasonal wardrobe; in fact, The Hamptons is an attitude. It’s for those who play hard and look good doing it. A curated balance of playful and polished is awoken as the collection celebrates elevated dressing that doesn’t require effort. Picture the quiet power of old-money tailoring as it’s softened by sun-soaked textures and subtle femininity. This is off-duty elegance with on-point style, where a signature summer glow has been stitched into every look.

 

WHERE WILL YOU TAKE US?

Whether you’re plotting your escape from city life or finding an iconic staycation, The Hamptons is your invitation to slow down and show up in style. Embrace the new era of understated glamour and quiet luxury, where sophistication is as easy as breathing and every outfit commands attention – no filter required.

The Hamptons is no longer just a destination; it’s a dress code, and this summer, it’s yours.

 

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